September 28th is going to be the “BEST DAY EVER!”

Our 5K/10K BRUNCH on September 28 is going to be a no-joke kind of brunch. We aren’t talking about just donuts and simply eggs and bacon. How does chicken and waffle sandwiches with honey hot sauce sound? How about fried green tomatoes with country ham, goat cheese, and pepper jelly? Beignets anyone? That is just a small sample of the incredible brunch menu Firebirds Wood Fired Grill Executive Chef is creating! 

We had so much fun with these cute kiddos and Chef cooking up some scrumptious samples for our 12th Annual 5k,10k & Fun Run for Kids Cancer The kids created beignets. They decorated pancakes. They made the best mess and ate all the sugar. Stay tuned… we will start sharing all the goodness Chef is planning next week. 

Thank you to our presenting sponsor Red Ventures and our Brunch sponsors Firebirds Wood Fired GrillTito’s Handmade Vodka and NoDa Brewing Company for helping us create the best event yet! Special thank you to Chef Chuck Asher and Swanson-Girard & Associates for hosting our messy fun in their kitchen!

Get registered and don’t forget to add on the BRUNCH and drink option when you do:

Handbags, Heels & Horsepower, November 15th

A room full of women who love fashion and want to make a difference.  Handbags. Heels. Mimosas. Breakfast. The newest vehicle models. Syndicated radio host, podcaster and best-selling author, Sheri Lynch.  We love this new kind of charity morning the Charlotte Auto Show (CAS) will be hosting in just 2 weeks with proceeds benefiting rare pediatric cancer research. 

We hope you will join us at Handbags, Heels & Horsepower at the Charlotte Convention Center on Thursday, November 15th, 9-11:30am.  Over 30 high-end handbags and heels will be up for raffle on the showroom floor of the Charlotte Auto Show.  You will have the opportunity to enjoy mimosas or cups of coffee while perusing the selection of retail options and beautiful new vehicles.  

A fun morning with friends as you try and snag that must-have bag, all while making an impact on kids fighting cancer in our Charlotte region.  You will see brands like Gucci, Saint Lurent, Manola Blahnik, Chloe, Rebecca Minkoff, Jimmy Choo, Tory Burch, Louis Vuitton, Kate Spade and more.

Tickets include: 

  • Admission
  • One raffle ticket
  • Free parking at the NASCAR Hall of Fame (arrive early, parking will be based on availability)
  • Beverages & breakfast.  

But make sure to increase your odds of winning that coveted handbag or heel and  purchase additional raffle tickets.  If purchased prior to November 15th, raffle tickets will be available for pick up during check-in of Handbags, Heels & Horsepower with your name/number already written on them. Believe us… that will be a huge time saver for you!


“I know I speak for all our local dealers in the Greater Charlotte Auto Dealers Association that we are all very proud and excited to add a new dimension of fun and giving to the annual Charlotte Auto Show.This year, we are introducing Handbags, Heels & Horsepower.Women influence more than 80% of the car buying decisions nationwide and we’re excited to have a charity event designed specifically with them in mind.We are equally excited that our charity partner for the first ever Handbags, Heels & Horsepower breakfast is the Isabella Santos Foundation.ISF is a major force locally in raising awareness and funding for treatment of rare pediatric cancer in our region.” -Jim Keffer, harlotte Auto Show Chairman

What’s Happening, Charlotte? – with Grant Santos

Grant Santos is taking matters into his own hands and hijacking marketing for the 11th Annual 5k/10k For Kids Cancer race. Watch episode 1 now and stay tuned for more…  get registered:

*What’s Happening, Charlotte? – with Grant Santos* is a YouTube show in conjunction with the Isabella Santos Foundation (ISF), featuring a wide range of guests. Guests include patients to families of patients to volunteers or members of charitable organizations, all have ONE thing in common: they are showing cancer who’s boss! Hosted by 11-year-old Grant Santos, whose sister passed away from neuroblastoma at the age of 7, the show aims to help promote the ISF 5K/10K & Fun Run for Kids Cancer on Saturday, September 29th, 2018. Have you registered for this family fun event? Help Grant honor his sister’s life by bringing the community together to raise funds and awareness to make a difference in lives affected by cancer!


  • 5K | 10K | 1-Mile fun run
  • Raffles, Auction, Kids Zone, Food
  • Ballantyne Corporate Park
  • Saturday, September 29, 2018
  • Register @

Isabella Santos Foundation 5K and 10K for Kids Cancer to Race Through Ballantyne – Sept. 29

CHARLOTTE, N.C. – Aug. 6, 2018 – Grab your running shoes and craziest purple gear, and join the Isabella Santos Foundation for its 11th Annual 5K/10K for Kids Cancer and 1-Mile Fun Run on Saturday, Sept. 29 in Ballantyne Corporate Park.

“Our annual 5K and 10K for Kids Cancer brings our community together to help celebrate Isabella’s life, raise funds for pediatric cancer research and to commemorate Childhood Cancer Awareness Month,” said Erin Santos, Executive Director and President of the Isabella Santos Foundation. “This is a fun, family-friendly event so we encourage people of all ages to join us in running or walking and turning Ballantyne into a sea of purple. Four-legged friends are welcome too!”

The event will take place from 7:30 – 10:30 a.m. at Ballantyne Corporate Park located at 15801 Brixham Hill Avenue, Charlotte, NC 28277. Race activities will go from 7:30 – 9:30 a.m. with the Kids Fun Zone and Silent Auction/Raffle open from 7:30 – 10:30 a.m. Registration fees vary and participants may register individually or as a team. For more information or to register, visit

Participants can further support the cause by creating a personal fundraising page and raising donations. Those not able to join the race can register as a Phantom Runner and will receive a T-shirt through the mail.

The family-friendly event provides fun for the entire family including: food and refreshments while supplies last; a silent auction and raffle; and a Kids Zone with games, face painting, slides, jump house and photo booth.

Brighthouse Financial is the presenting sponsor. Other sponsors include: Atrium Health’s Levine Children’s Hospital, AvidXchange, Ballantyne Pediatric Dentistry, Charlotte Eye Ears Nose and Throat, Community Blood Center of the Carolinas, Charlotte Smarty Pants, Cochrane Steel, Diamonds Direct, Dickens Mitchener, Hustle House, Merrill Lynch – The Rivlin Firestone Group,

Maxim Tickets, Modern Nissan of Lake Norman, Jersey Mike’s Subs, MassMutual Carolinas, Northwood Office, OrthoCarolina, Perfect Fit Placement, ScoopCharlotte, The Stone Man and Whole Foods Market. For more information about being a sponsor, contact Karen Murphy at

Added Santos, “Huge thanks to our generous sponsors who help make this event a success. We are incredibly fortunate to have such wonderful organizations supporting Isabella’s dream of a world with no more cancer.”

About Isabella Santos Foundation

The Isabella Santos Foundation (ISF) is a 501(c)3 childhood cancer foundation dedicated to raising funds for research for neuroblastoma, other rare pediatric cancers, and charities that directly impact the lives of children with cancer. ISF was founded in honor of Isabella Santos from Charlotte, N.C. who lost her battle against neuroblastoma. ISF works to improve rare pediatric cancer treatment options in an effort to improve the survival rate of kids with cancer. For more information, visit  or follow ISF on Facebook (, Instagram ( and Twitter (

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Jenni Walker – Walker PR Group – 980-339-8041-office/704-649-6571-cell

Join Us: #BobAwardsCLT

Since 1999, Charlotte magazine has dedicated its May issue to the BEST OF THE BEST, a.k.a. the BOB awards.  These awards recognize the city’s finest in food and drink, nightlife, entertainment, shopping, mind and body, and more–hundreds of winners in all. And then they throw a huge PARTY! Isabella Santos Foundation is excited to be their non-profit partner.


Attendees will enjoy delicious food samples from BOB Award-winning restaurants, complimentary beer from Lenny Boy Brewing Co., carnival games, live entertainment, and more! They also bringing back their BOB-Award Winner auction benefiting the Isabella Santos Foundation as their charity partner.

VIP tickets include: Early entry at 6:30p.m., access to the Diamonds Direct VIP lounge and drink tickets for the VIP bar. PLUS, BOB Award winning mixologist Bob Peters of The Punch Room, will be crafting a signature cocktail exclusively for the VIP lounge.

Thursday, June 8th, 2017
7:00—10:00 p.m.
at The Underground
-820 Hamilton St.-


General admission tickets – $40

VIP tickets – $85 and include early entry at 6:30 p.m., access to the Diamonds Direct VIP lounge and 4 drink tickets for the bar. PLUS, BOB Award-winning mixologist Bob Peters of The Punch Room will be crafting a signature cocktail exclusively in the Diamonds Direct VIP lounge for VIP ticket holders.


The 2017 BOB Award winners were featured in Charlotte Magazine’s May issue, which is on news stands now. You can also purchase a copy here.